Contact & About

Another Something & Co. is an agency, platform and style icon, founded by Joachim Baan in 2007. Through brand design, creative direction, fashion initiatives and collaborations, Another Something & Co. creates and shares a world of beauty.

Aesthetics go beyond any medium or discipline and is an inspiration for brands and people all over the world. With their approach of elegant creativity, Another Something & Co. develops and revitalizes brands and initiate projects that celebrate the beauty of cultures.

If you have an interesting project we can help you with, beautiful stories to share, or want information on the friendly association – our advertising program – please contact us.


Another Something & Co.

Schippersgracht 7H
1011 TR, Amsterdam
The Netherlands

+31 6 150 605 81
For commercial work: info <at>
For blog, press & PR: tip <at>


Connect with Joachim Baan on LinkedIn


One Minute Wonders

Mercedes Benz mb! interview

Holt Renfrew feature

Smile in your Face interview

Curated by Joachim Baan

Hasso interview

Citizen Mag publications

On Another Something

We are Anothersomething.
We write for a selective audience about selective topics.
About something we like, something we love.
About quality and handcrafted goods.
About the beauty of small businesses and people with interesting stories.
About new creativity around the world and awarded creativity we want to share.

We value tradition and at the same time embrace progression.
We are positive. But also selective.

We don’t fall for just anything.
We are attracted to the quality, aesthetic and sophistication of something.
A unique, incomparable and extraordinary something.

Interior images by Benjamin van Witsen